I totally have to disagree with this but it's solely due to my taste in style and aesthetic, so not judging, just adding opinion!
I love the edgy look, (I guess that's my look) and those are definitely the models I gravitate towards and especially when they are new faces. I feel that concerning a model/person in general their personality is so important and when a model (/person) has more personality they usually also have an "alternative" style, I.e., Lili, Gracie, Molly, etc. But in general this is how I know who I am compatible with, although sometimes you meet someone who seems/looks cool and their a total culture tease.
But like I said, I have my taste and others have theirs!
I guess the same could be said if you love Victoria Secret, Top 100 pop songs, nepotism and hamburgers, then you'd love Gigi, Bella, and Kendal